Robert Downey Jr.'s Legal Battle Against Marvel's AI Use

Published On Mon Nov 04 2024
Robert Downey Jr.'s Legal Battle Against Marvel's AI Use

Robert Downey Jr. says he would 'sue all future executives' if Marvel ...

Robert Downey Jr. recently expressed his concerns about the use of AI technology by Marvel to replicate his likeness in future productions. During a conversation with tech journalist Kara Swisher on her podcast "On With Kara Swisher," Downey Jr. mentioned that he would take legal action against Marvel if they were to use AI to recreate his image after his passing.

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Key Points from the Discussion:

Downey Jr., known for his role as Tony Stark/Iron Man in the Marvel Cinematic Universe, retired from the character in "Avengers: Endgame." Despite this, he is set to return to the MCU as a villain in the upcoming film "Avengers: Doomsday."

He made it clear that regardless of the character he portrays, he will not permit Marvel to utilize AI technology to replicate his likeness in the future. Downey Jr. expressed his confidence in being involved in decisions regarding the fate of Tony Stark's character and stated that he trusts the current decision-makers at Marvel.

Legal Precautions:

When Swisher raised the possibility of future executives making such decisions after his passing, Downey Jr. humorously remarked, "I would like to here state that I intend to sue all future executives just on spec." He emphasized that his legal team would remain vigilant even after his potential demise.

Concerns about AI in Films:

Downey Jr.'s apprehensions about the use of AI technology in the film industry are not unfounded. Given the extensive use of CGI and AI to recreate characters and scenes, the possibility of posthumous digital replicas of actors is a real concern.

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He pointed out a recent example from Warner Bros.' "The Flash," where CGI and AI were used to resurrect the late Christopher Reeve for a cameo appearance. Downey Jr.'s stance echoes that of Scarlett Johansson, another "Avengers" star, who previously raised objections to the use of AI in voice replication.

Investment in AI:

Despite his reservations about AI in filmmaking, Downey Jr. has invested in AI companies, including a cybersecurity startup named Aura. He emphasized that his investment decisions are based on the ethical considerations of the individuals involved rather than just financial gain.

As the debate around AI ethics and its impact on the entertainment industry continues, Downey Jr.'s outspoken stance sheds light on the complex intersection of technology and creativity in Hollywood.