Unveiling Toys 'R' Us's Controversial Sora AI Ad

Published On Thu Jun 27 2024
Unveiling Toys 'R' Us's Controversial Sora AI Ad

Toys 'R' Us Debuts the First Sora AI Commercial | Entertainment News

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Toys 'R' Us just debuted its first commercial using OpenAI’s video-to-text program, Sora, and the internet is not impressed. The once-beloved toy store, which closed all its locations in 2018, made a partial comeback in 2022 by opening over 400 shops in Macy’s stores across the country.

Toys R Us creates the first Sora AI-generated brand film

Trying to revive its former glory, Toys 'R' Us opted for a budget-friendly ad using Sora Ai. While a few fans appreciated the effort, the majority of social media users were horrified, describing the commercial as a "fever dream" and "uncanny." One user even commented on the unsettling appearance of the characters.

Watch the commercial here.

Another user, possibly from the film industry, humorously reassured that human jobs are safe for now.

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Toys 'R' Us SORA AI-Generated Ad Sparks Controversy: A Deep Dive

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