What's what? 1. Models: GPT-4.5, Llama 4, Gemini 2.5, Grok 3
SEO + Machine Learning.
AI Assistants*: ChatGPT, Claude, Gemini, Grok, Meta AI
Formerly "chatbots". SEO + Machine Learning.
Search Engines: Google, Bing, Yandex, Baidu, Naver
What's new?
- Search Engines can now be augmented by AI Assistants (AI Mode).
- AI Assistants can now be augmented by search engine results (RAG) and allowed tool use via function calling and code execution.
What's coming?
AI Agents. AI Assistants which agentic capabilities (Operator and Manus).
The line between search engines and AI assistants is definitely blurring fast. RAG, tool use, and now agentic capabilities...I help businesses boost revenue via organic search growth. Also agentic commerce.
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