Sundar Pichai predicts Google Search to evolve profoundly by 2025
VNGoogle CEO Sundar Pichai envisions significant advancements in search technology driven by artificial intelligence. Pichai revealed that Google's search engine is set to undergo a remarkable transformation by 2025, propelled by cutting-edge AI technologies.
Transformative Changes Through AI
During the New York Times' DealBook Summit, Sundar Pichai expressed his optimism in the potential of artificial intelligence to revolutionize Google's search capabilities. He stated, "Search itself will continue to change profoundly in 2025," hinting at groundbreaking developments on the horizon. Pichai emphasized that users can expect to witness new and innovative search functionalities surpassing the current capabilities.
Google's dedication to integrating AI into its products is evident through recent updates such as AI-generated search summaries and enhancements to the Lens feature, enabling video-based web searches. The company is also gearing up for a significant update to its Gemini model as it competes with industry counterparts like Microsoft and OpenAI.
AI's Impact on Search Accuracy
Pichai highlighted the pivotal role of AI technologies like BERT and MUM in enhancing the accuracy and efficiency of search results. He noted that over a billion users are already benefiting from Gemini-powered AI features, showcasing Google's commitment to delivering relevant and precise search outcomes.
Discussing the AI race, Pichai addressed comments made by Microsoft CEO Satya Nadella and compared Google's proprietary models to Microsoft's reliance on OpenAI models. He emphasized Google's innovation in developing and utilizing its AI frameworks.
Future Landscape of Search Technology
As the discussion delved into fair use and compensation for content creators in the AI-driven era, Pichai shed light on Google's licensing agreements with various platforms, acknowledging the ongoing debate surrounding intellectual property in the digital landscape. He hinted at a potential future marketplace where creators could create content tailored for AI models and receive direct compensation.
Pichai concluded by underscoring the enduring value of search in a digitized world inundated with information. Google's proactive stance towards embracing AI-driven advancements positions the company as a frontrunner in shaping the future of technology.
