ChatGPT in iPhones? Apple renews talks with OpenAI for adding ...
Apple Inc. has reportedly reinitiated discussions with OpenAI regarding the potential utilization of the startup's generative AI technology to enhance new features expected in the upcoming iPhone models, as per a report by Bloomberg News. Talks between the two companies have resumed to explore the terms of a possible agreement and the integration of OpenAI features within Apple's forthcoming iOS 18 operating system, according to sources familiar with the discussions.
No official comments have been provided by Apple or OpenAI in response to requests for statements from Reuters.
Exploring New Possibilities
In a recent report, Bloomberg also mentioned Apple's previous discussions about licensing Google's Gemini chatbot to incorporate innovative features into future iPhone releases. While Apple has yet to finalize its decision on collaborating with either OpenAI, Google, or potentially other providers, the tech giant seems keen on catching up with competitors in adopting generative AI technologies.
Compared to industry peers such as Microsoft and Google, Apple has been relatively slower in integrating generative AI capabilities, which can simulate human-like responses to written prompts, into its product ecosystem.
Apple's Progressive Stance
Earlier this year, Apple's CEO Tim Cook hinted at substantial investments in generative AI applications, promising further insights into the company's strategic implementation of this technology in the near future.
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