Bali Tourism Sustainability is a Shared Responsibility - Kompas.id
Without sustainable and quality tourism, Bali as a major destination and national icon will be threatened. The exploitation and commercialization of tourism in Bali overlook its uniqueness, potentially endangering and damaging its charm, including its function as a showcase for Indonesian tourism. Many popular destinations in Europe and Asia have been abandoned due to the same issue. 
Another challenge that requires immediate attention is the impact of climate change and the lack of supportive infrastructure.
Revenge Tourism Phenomenon in Bali
After the Covid-19 pandemic, a surge in visits known as "revenge tourism" has been observed in Bali. This phenomenon involves an influx of tourists taking advantage of the lifted restrictions, often neglecting conservation responsibilities. 
The commitment to making Bali a quality tourism destination, not mass, cheap, dirty, and destructive, needs to be upheld.
Challenges and Solutions
Efforts to develop quality tourism in Bali are crucial, especially in light of concerns raised by tourism experts regarding the decline in tourism quality post-Covid-19. 
It is essential to address issues such as overcrowding, chaos, and lack of cleanliness and safety. The role of the community, regional, and central government is pivotal in ensuring the sustainability of Bali's tourism sector.
The Bali Kerthi initiative and the Bali Kerthi Economic Roadmap towards a New Era of Bali must be implemented consistently to preserve Bali's tourism heritage. Investments and permits should align with spatial planning to avoid chaotic development that disregards local wisdom.
Preserving Bali's Unique Identity
Bali's tourism potential can be optimized through sustainable, green tourism practices that enhance economic value while preserving the island's unique nature, culture, and people. 
Balancing development with cultural preservation is essential to safeguard Bali's status as a premier tourism destination.
Urgent Action Needed
Immediate action is required to address issues such as waste management, water resource management, traffic congestion, and the development of quality education in Bali. Collaboration between stakeholders and the revision of tourism laws can facilitate the transformation of Bali into a smart, healthy, and green tourism hub.
By integrating tourism with the creative economy, particularly in digital and technology-based sectors, Bali can strengthen its position as a leading tourism destination. Strategic initiatives, including special economic zones like the Sanur health tourism area, can further enhance Bali's appeal to tourists.
It is imperative that all stakeholders work together to preserve Bali's unique charm and cultural heritage for future generations to enjoy.
