Why creatives need a new alliance to face the existential threat of AI ...
The creative industries are facing existential threats from AI tools like AI image generators. The emergence of AI and big tech companies has disrupted traditional norms surrounding copyright, art ownership, and monetization of creativity. In response to these challenges, the Creative Origin Alliance was established to advocate for creators and artists in the AI era.
The Impact of AI on Creatives
Recent controversies have arisen as tech companies use creators' work to train AI models without consent. Instagram, under Meta, faced backlash for utilizing public images without creators' permission. This breach of trust led to a wave of resistance within the creative community, highlighting the need for collective action.
Empowering Creatives in the AI Era
The Creative Origin Alliance believes that artists should have a say in shaping policy changes driven by AI. By providing technical and legal education through workshops, the alliance aims to equip creatives with the knowledge to engage with and respond to big tech companies.
The alliance seeks to collaborate with both creative and tech communities to influence lawmakers in the USA, UK, and the EU positively. Rather than confrontational, the goal is to foster productive partnerships with big tech for mutual benefit.
The Creative Origin Alliance is still evolving, with a full manifesto scheduled for release in September. Collaboration and participation from interested parties are encouraged as the alliance strives to navigate the evolving landscape of AI and creativity.