Apple reportedly wants ChatGPT's help to power next-gen Siri ...
It has not been long since Apple delayed the launch of the AI-supercharged Siri, and since then, there has been no word as to when we can expect the next-generation Siri upgrade, which was initially promised as a part of the Apple Intelligence suite. Bloomberg's Mark Gurman has reported that Apple could be considering taking help from ChatGPT maker OpenAI or Anthropic in order to power the next-generation Siri, and may even put aside its own in-house models to do so.
Apple's Consideration of ChatGPT Maker OpenAI and Anthropic
Gurman says that Apple has talked with both companies, Anthropic and OpenAI, to use their respective large language models to power Siri. Apple asked these companies to train versions of their models that could be successfully run on Apple's cloud infrastructure.
The report suggests that this potential shift could mark a significant change for Apple, as it currently relies solely on Apple Foundation models, predominantly developed in-house. Most of the AI tools in iOS are currently powered by these models.
Moreover, this move could be linked to the recent leadership change in Apple's AI division, where John Giannandrea was allegedly replaced by Mike Rockwell and Craig Federighi to lead Siri. Rockwell, known for his work on Apple's Vision Pro headset, could potentially influence this strategic shift.
Notably, ChatGPT support is already available on the iPhone, providing users the option to leverage ChatGPT for query responses, Visual Intelligence features, and more. Seeking assistance from OpenAI to enhance its AI capabilities would align with Apple's existing integration of ChatGPT on its devices.
Related Content:
iPhone 17 launch nearing: 4 upgrades I want Apple to deliver
