Toys 'R' Us Debuts the First Sora AI Commercial | Entertainment News
Toys 'R' Us has recently unveiled its first commercial featuring Sora, an innovative video-to-text program developed by OpenAI. The renowned toy store, which had previously shuttered all its outlets in 2018, marked a partial return in 2022 with the launch of more than 400 stores within Macy's locations nationwide. In an attempt to reclaim its former prominence, Toys 'R' Us decided to create a cost-effective advertisement employing Sora AI.
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