Unleashing the Power of AI for Brand Success

Published On Mon Mar 17 2025
Unleashing the Power of AI for Brand Success

Beyond keywords: Unlocking the power of AI visibility for your brand...

As digital marketing evolves, brands are finding it increasingly important to shift their focus from traditional search engine optimization strategies to leveraging the power of AI technologies such as ChatGPT and Google Gemini. These AI systems have now taken center stage in shaping consumer perceptions and influencing brand visibility.

Petal Ads, Lotus Cars drive success, redefine luxury car ...

With four out of five brands on Snap experiencing significant success with AR ads, augmented reality is quickly emerging as one of the most effective tools in a marketer's toolkit. Resh Sidhu delves into the reasons behind this trend and explains why AR is becoming a game-changer for marketers.

Coleman's departure and GroupM's restructure

In recent news, Coleman has announced plans to depart from the agency later this month. This development comes amidst an ongoing reorganization at GroupM, where the global chief operating officer's exit signals a period of change and transformation within the organization.

Aquatic Leisure Technologies Enlists Glide Agency To Handle ...

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