Unleashing GPT-4o: Revenue Revolution for ChatGPT App

GPT-4o drives unprecedented revenue surge for ChatGPT mobile app

The launch of GPT-4o last week has seen a significant increase in revenue according to software company Appfigures, which provides universal app analytics. ChatGPT has experienced its most significant revenue spike since the introduction of GPT-4o, a more powerful version released by OpenAI on Monday, 13th May. This updated version is capable of handling text, speech, and video, offering real-time responsiveness and emotive voice options.

Impact on ChatGPT Mobile App Revenue

The availability of GPT-4o on the free tier has had a substantial impact on the revenue landscape for the ChatGPT mobile app. Free-tier users are limited in their access to GPT-4o within a three-hour window. To fully utilize GPT-4o, users must upgrade to the £19.99 monthly subscription, ChatGPT Plus, driving revenue growth for the app.

Revenue Growth and User Engagement

The ChatGPT mobile app witnessed its highest revenue spike and single-day revenue since its inception, indicating a significant milestone in its growth trajectory. The release of GPT-4o has reinvigorated user interest, leading to a historic increase in downloads and revenue. Furthermore, the introduction of GPT-4o has sparked an exceptional surge in revenue for the app.

Revenue Statistics and Growth Trend

App Intelligence data shows that ChatGPT's mobile revenue increased by 22% on the day of the GPT-4o announcement, setting a new daily revenue record. This positive momentum continued, with revenue nearly doubling the daily average in May by the following day. Specifically, ChatGPT's net revenue rose from £386,000 to almost £707,000, reflecting earnings after deductions from Apple and Google shares.

Revenue Expansion Decelerates

Despite a surge in mobile app downloads and revenue, ChatGPT's revenue expansion decelerated recently. The slowing growth rate is a point of concern for the company.

The upward revenue trend is not an isolated occurrence, with estimates suggesting sustained and escalating growth. Between Monday, 13th May, and Friday, 14th May, ChatGPT generated a total of £3.3 million in net revenue from the App Store and Google Play, primarily from the App Store. These developments underscore a significant revenue shift for OpenAI, positioning the mobile app as a potentially more lucrative platform compared to the website.