Beyond bias: How marketers can tap AI's potential for accelerating...
Although generative AI presents numerous opportunities, it also encounters significant hurdles. It is crucial for Asian marketers to enhance their strategies due to the current data methodologies that tend to favor affluent, English-speaking countries.
Reddit has announced its acquisition of Memorable's automated creative insights, integrating them into its ad tech arsenal.
An exclusive development reveals that We Are Social's subsidiary, focused on earned media, will annually appoint new creators to form a board of advisors for creator marketing.
This recent agreement comes amidst widespread speculation within the industry.
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Revenue experienced a 6% year-over-year increase, attributed to the success of the 'challenger holding company' in attracting new clients like Chevy and Cadillac.
