S. Tempe tech firm featured in Super Bowl commercial | Business ...
South Tempe tech firm Solestial will be featured in a 30-second Google Workspace commercial today, Feb. 9, during the Super Bowl telecast on Fox. Solestial, located at 1121 W. Warner Road, was chosen by Google to represent Arizona in Google’s “50 States, 50 Stories” campaign.
Commercial Details
The commercial showcases Solestial CEO Stan Herasimenka and other employees demonstrating the innovative solar technology for space that the firm is developing, along with how they are utilizing Google’s AI tool, Gemini. Google aimed to feature businesses from diverse industries to illustrate how customers like Solestial utilize AI.
"We were honored to be selected from among many innovative Arizona technology companies," said CEO Stanislau “Stan” Herasimenka. "It's every business's dream to be featured in a commercial during football's premier event."
Media Attention and Impact
Solestial hopes that the media coverage will raise awareness of their next-generation silicon solar technology within the space industry, federal agencies, and the military. The team is excited to see the commercial air on game day, viewing it as a significant company milestone.
Partnership and Future Plans
Solestial recently entered a partnership agreement with Meyer Burger Technology from Thun, Switzerland, to enhance the production of next-generation, ultra-thin, silicon solar cells for space. This collaboration aims to drive breakthroughs in spacecraft performance and space infrastructure projects.
The company's focus on utilizing silicon and their proprietary optimization process allows their modules to function for approximately a decade in the demanding conditions of space, capable of self-curing radiation damage under sunlight.
Significance of Solar Technology in Space
Solestial's radiation-resistant solar cells and flexible solar-power modules are optimized for space, offering a longer-lasting solution compared to traditional terrestrial silicon solar panels that degrade rapidly in space. The company's mission is to make solar energy abundant in space to support the next generation of space exploration and industrialization.
Investors in Solestial include prominent names in the space industry like AE Ventures and Airbus Ventures.
To view the commercial: Click here
