Generative AI Tools Adoption: The Current Landscape

Published On Thu May 30 2024
Generative AI Tools Adoption: The Current Landscape

Hardly any of us are using AI tools like ChatGPT, study says – here's why

If you're feeling a bit overwhelmed or left behind by ChatGPT and other AI tools, fear not – a big new international study has found that most of us aren't using generative AI tools on a regular basis. The study from Reuters Institute and Oxford University (via BBC), which surveyed over 12,000 people across six countries, seemingly reveals how little that AI hype has percolated down to real-world use, for now.

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Low Adoption and Usage Frequency

Even among the people who have used generative AI tools like ChatGPT, Google Gemini, or Microsoft Copilot, a large proportion said they'd only used them "once or twice". Only a tiny minority (7% in the US, 2% in the UK) said they use the most well-known AI tool, ChatGPT, on a daily basis.

Lack of Awareness

A significant proportion of respondents in all countries (including 47% in the US, and 42% in the UK) hadn't even heard of ChatGPT, a figure that was much higher for other AI apps. But after ChatGPT, the most recognized tools were Google Gemini, Microsoft Copilot, Snapchat My AI, Meta AI, Bing AI, and YouChat.

Usage Patterns and Concerns

Trailing further behind those in terms of recognition were generative AI imagery tools like Midjourney, plus Claude and the xAI's Grok for X (formerly Twitter). The survey provides insights on various use cases of AI tools, with most users either "creating media" or "getting information".

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Future Impact and Consumer Perception

While the average person is still at the dabbling stage with generative AI tools, most people in the survey believe that these tools will have a significant impact on daily lives in the future. The study sheds light on the perception and usage trends surrounding AI tools, indicating a gap between the hype around AI and public interest in it.

Integration into Daily Life

Despite reservations among tech enthusiasts, tech giants are increasingly integrating generative AI into consumer products, signaling a shift towards AI becoming a daily part of our lives. The study reflects optimism about the use of generative AI in various fields, despite concerns about its potential impact.

Industry Developments and Future Trends

The adoption of AI tools, such as ChatGPT, is expanding across different sectors, from academia to automotive to tech industry partnerships. Companies are exploring ways to leverage generative AI for enhanced user experiences and product offerings.

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