A 23-Year-Old Made $35k Teaching an Online ChatGPT Course
Austin-based brand strategist Lance Junck made $34,913 in profits from his ChatGPT Masterclass: A Complete ChatGPT Guide for Beginners course on Udemy. Junck launched the course in December 2020, and within just three months, he enrolled more than 15,000 students from various parts of the world in the course. He wanted to make the bot more accessible to everyone and saw a great opportunity to teach people how to use the tool with an online course. His students are primarily composed of college students and working professionals aged between 20 to 50 years old from countries like India, Japan, Canada, Venezuela, Russia, and parts of the Middle East where ChatGPT is not available.
Junck is self-taught and spends hours on the bot every day, asking it to write things like an introduction to a novel or product descriptions for certain foods to better understand how to prompt the bot. He also consumes "every piece of ChatGPT content" available on the internet, including articles and posts on LinkedIn, GitHub, and Reddit.
The ChatGPT Masterclass course, priced at $20, comes with over 50 lectures aimed at beginners and took Junck three weeks to film. It includes tutorials on how to make art with AI image generator DALL-E 2, suggestions on the best ChatGPT plug-ins, and even an introduction to GPT-4, OpenAI's newest language model. Within a week, 90 students enrolled in the course, and since then, the course has enrolled between 200 and 250 new students every day.
Junck's expertise in marketing and SEO has made his ChatGPT course one of the first results to appear on Udemy when searching for ChatGPT. He has even expanded his ChatGPT instruction beyond Udemy to target companies. Junck has taught startups like ClearDesk how to implement ChatGPT into their marketing, human resources, and operations teams. He has also gotten paid speaking opportunities to teach companies like CEO advisory firm Sage Executive Group and tech news site HPCwire how to use ChatGPT.
As of April 2021, Udemy has enrolled 417,212 students across more than 429 ChatGPT classes on the site - an increase of 47% from the previous month. Junck plans to add lectures on how to use other generative AI tools like Microsoft's new Bing and Google's Bard when they are officially launched to the public. He also wants to focus on striking larger deals with companies.