Apple Visual Intelligence is already behind the curve as Google ...
Google just announced a slew of AI search updates, including the introduction of video search capabilities in Google Lens. This new feature provides users with a fresh method to scour the internet. With Video Search rolling out to all Google app users on iOS and Android, it showcases Google's prowess in AI just as Apple's Lens competitor, the Visual Intelligence feature, is set to launch.
Visual Intelligence from Apple is at the heart of the marketing strategy for the upcoming iPhone 16 and iPhone 16 Pro. This feature allows users to capture an image and swiftly obtain information about the subject. Whether you're checking the opening hours of a closed restaurant or identifying a dog breed, Visual Intelligence aims to rival Google Lens but falls short due to the latter's new video and voice capabilities. 
Video Search by Google Lens
So, how does Google's Video Search feature work, and is it worth using? Users can now capture videos with Google Lens and inquire about the subjects within the video. For instance, Google demonstrated how a user filming a school of fish could use Lens to determine the species based on search results. While this feature is impressive, the question remains – how much more beneficial is video recording compared to taking a quick photo?
Despite the global availability of Google's Video Search for users in the 'AI Overview and more' experiment, the functionality remains untested by many. Similarly, Visual Intelligence from Apple has yet to be examined by individuals outside of the company. With the advancement of new search functionalities in Lens, Visual Intelligence seems to be lagging behind, reminiscent of Siri's early days compared to other voice assistants. 
There are numerous uncertainties surrounding Video Search and Visual Intelligence, and only time will unveil the answers. The question arises – do users truly value Video Search, or will the dedicated launch button for Visual Intelligence on iPhone 16s sway individuals to search without typing?
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