Leveraging AI for Social Advertising with Akvile Defazio
EDGE of the Web is a weekly, hour-long SEO and Digital Marketing podcast hosted by Erin Sparks from Site Strategics. In this episode of EDGE of the Web, Erin welcomes the talented Akvile DeFazio to discuss the exciting world of AI in marketing. 
Akvile shares advice for small businesses looking to harness the power of AI, emphasizing the importance of beginner AI courses and webinars. She discusses the dynamic nature of marketing, the balance between AI tools and human creativity, and the necessity of human oversight in AI-generated content.
Upcoming Webinar
Akvile announces her upcoming free webinar on Black Friday and Cyber Monday ad strategies, co-hosted with Mikhail Alfon on September 10. She provides insights into AI’s evolving role in advertising, highlighting creative tools like Canva’s plugin with ChatGPT. 
Akvile stresses the significance of strategic thinking and empathy in creating impactful ads.
Follow Our Guest
Twitter: @AkvileDeFazio
LinkedIn: @akdefazio
Twitter: @ErinSparks
LinkedIn: erinsparks
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