How ChatGPT Shattered Chegg's Empire | by Eduardo Larrañaga
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The rapid evolution of artificial intelligence (AI) has upended industries, with online education giant Chegg emerging as a cautionary tale. Chegg, once a pillar of digital learning and homework assistance, now finds itself struggling to survive in a market increasingly dominated by AI tools like ChatGPT. This case illustrates the profound and sometimes ruthless nature of technological disruption in the digital era.
Chegg built its empire by offering students affordable textbook rentals, expert Q&A services, and detailed homework solutions. The company thrived during the pandemic as the shift to remote learning amplified demand for online academic resources. Chegg’s subscription model, which provided tailored academic support for up to $19.95 per month, seemed indispensable for students navigating virtual classrooms.
However, Chegg’s strength — providing curated, expert-driven academic content — became its Achilles’ heel. The emergence of ChatGPT, a free AI chatbot capable of generating instant and customized responses, revolutionized the way students sought academic assistance. Unlike Chegg, ChatGPT offers real-time solutions without subscription barriers.
Hey there! I'm Eduardo, a tech enthusiast and futurist. Let's explore the endless possibilities of tomorrow's world together! 🚀
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