Google Adds WhatsApp Integration for Google Business Listings in Brazil
Google Search users in Brazil can now start a WhatsApp chat directly from search results for local businesses. This new feature was announced by Google at its "Google for Brazil" event.
Local businesses in Brazil can integrate their WhatsApp profile into their Google Business listings. This integration allows searchers to easily make direct contact through the app.
For Brazilian-based brands, adding a WhatsApp link to their Google Business profile streamlines the process for potential customers to initiate a conversation via WhatsApp. Given that WhatsApp is the most popular messaging platform in the region, this integration makes a lot of sense.
Collaboration Between Google and Meta
Recently, Meta introduced Google Search results within its Meta A.I. chatbot responses. This collaboration is significant, considering that Google is also developing its own A.I. chatbot tool.
While a full-fledged collaboration may not be on the horizon yet, the gradual integration of features between Google and Meta is a positive sign of future possibilities.
Despite being unlikely partners, a closer alliance between Google and Meta could lead to innovations in areas like AR glasses and VR. This potential partnership hints at exciting developments in the tech industry.
In the past, Google had been competing with Meta, even launching its own social network to counter the growing influence of Zuckerberg's platforms. However, Google has seemingly shifted its approach and is now exploring partnerships with Meta.
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