Big Tech impact, SailGP racing forward and Meta AI avatar backlash
Here are the latest articles from Sports Geek Reads.
Key Reads
Big Tech Sports Stocks Help to Dominate Market in 2024 – Sportico *
Tech giants shaping the sports media landscape.
Verizon Plans Nationwide Super Bowl ‘FanFest' – Sports Business Journal
Innovative fan engagement strategy during America's biggest sports event.
How Tiger Woods, Rory McIlroy Prepped for New TGL Golf Challenge – Sportico
Innovative approaches in professional golf tournaments.
“It’s an entirely new ecosystem”: How Gerard Pique’s Kings League is disrupting the world’s most popular sport – SportsPro
Describes innovative disruptions in soccer and sports marketing.
Online Sports in the Asia-Pacific Region - Comscore, Inc.
Digital & Social
Meta scrambles to delete its own AI accounts after backlash intensifies – CNN *
Could AI backfire for Meta?
Influencer Marketing Firm Later Acquires Mavely for $250 Million to Help Marketers Track Sales – AdWeek
Explores the importance of influencer marketing in sports.
Could Apple Intelligence define 2025? – MacWorld
Apple's AI advancements impacting fan engagement.
Meta's AI Avatars Raise Concerns Among LGBTQ+ Community - ComputerCity
Professional Sports
Since LALIGA’s Global Expansion in 2016-17, we’ve focused on making more games accessible for India – Ms Aakriti Vohra – SportsMint Media
Discusses LaLiga's strategic expansion into the Indian market.
Thursday Night Football viewership up 11% for Amazon in 2024 – SportsPro
Highlights streaming's impact on traditional sports media.
$110 Million Denver NWSL Expansion Fee Shows Speed of Women’s Sports Explosion – Front Office Sports
Discusses rapid valuation growth in women's sports.
Sky Sports Announces Partnership With TGL
Geek Out
The Extremely Offline Joy of the Board Game Club – NY Times
Offers insights into emerging fan engagement trends.
How Tiger Woods, Rory McIlroy Prepped for New TGL Golf Challenge – Sportico
Innovative approaches in professional golf tournaments.
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