Apple will reportedly take on Ray-Ban Meta glasses in 2027 ...
The tech giant, Apple, has long been rumored to be in the process of developing smart glasses. A recent report from Bloomberg’s Mark Gurman indicates that Apple is making headway in creating a specialized chip to power these smart glasses, with production expected to commence by the end of 2027.
Competition with Ray-Ban Meta Glasses
While these smart glasses are not the full-fledged AR glasses that have been speculated about, they are designed to compete with the popular Meta Ray-Ban spectacles. The Meta Ray-Bans have been well-received for their classic design, allowing users to capture photos and videos seamlessly and access the Meta AI assistant conveniently.
Apple's smart glasses are expected to offer similar features, utilizing cameras to scan the surrounding environment and leveraging AI to assist users. This strategy aligns with the tech advancements seen in products like the iPhone lineup, indicating a broader implementation of Apple Intelligence by 2027.
Integration and Development
The reported chip for the smart glasses is inspired by the technology used in the Apple Watch, hinting at a seamless pairing process with other devices such as the iPhone. This integration approach is likely to enhance the user experience and functionality of the smart glasses.
Despite the focus on smart glasses, Apple is not neglecting the development of AR glasses. Both models are in the works simultaneously, demonstrating Apple's commitment to innovation in wearable technology. Apple's CEO, Tim Cook, is determined to outperform Meta in the smart glasses market, potentially offering multiple models to cater to different consumer preferences.
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Future Outlook
While the release of Apple's smart glasses is still a couple of years away, the tech community anticipates further updates and insights leading up to the launch. In the immediate future, Apple's World Wide Developers Conference in June 2025 is expected to shed light on the company's upcoming platforms and advancements in Apple Intelligence.
As technology enthusiasts eagerly await the arrival of Apple's smart glasses, the tech industry continues to evolve, offering glimpses of the innovative possibilities that lie ahead.
