Meta AI tools come to UK for first time | The Herald
Meta’s generative AI tools, which include a chatbot accessible on Facebook, Instagram, and WhatsApp, are now being introduced in the UK, as confirmed by the tech giant. This technology, known as Meta AI, enables users to ask questions through text, voice, or images to receive information, creative assistance, or inspiration, and to modify or create new images.
Although the tools were initially launched in the US, they had not yet been made available in the UK or EU due to concerns raised by regulators regarding Meta's intentions to train the AI models using public posts from users on its platforms. However, a recent announcement revealed that Meta had resolved this issue with the UK's data protection regulator, the Information Commissioner’s Office (ICO), allowing the company to commence training its models on posts from UK users who do not object to the use of their data.
Expansion Plans
In addition to the UK rollout, Meta confirmed that the technology will also be integrated into its Ray-Ban Meta smartglasses and will expand to several countries in Latin America, the Middle East, and Asia in the upcoming months. In the UK, the tools will initially be accessible within Facebook and Instagram platforms.
Despite this progress, there has been no update on the EU rollout, where Meta continues to face challenges with regulators. Meta expressed its intentions to make the Meta AI available in more countries and languages by gradually expanding its reach throughout the year.
Meta AI is designed to assist users in obtaining answers to their queries, generating content ideas, and bringing their creative visions to life, with the ability to easily share outcomes within their local network and the global community. The technology is integrated into familiar apps such as Facebook, Instagram, WhatsApp, and Messenger, enabling users to access it conveniently.
Meta's goal is to establish itself as a prominent player in the AI market by making its tools accessible across popular social media platforms at no cost to users, positioning itself as a leading AI chatbot provider, competing with industry rivals like ChatGPT and Google’s Gemini.
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