Meta AI now integrated into WhatsApp: How it works and how it...
WhatsApp has officially launched Meta AI in its mobile app, introducing advanced conversational capabilities directly into the messaging platform. The feature is gradually rolling out globally, including in selected countries like Kenya. Both iOS and Android users can access it, but they must update to the latest version of the app to use the feature.
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The integration of Meta’s Llama 3 AI model into WhatsApp allows users to engage with the AI within the app itself. Users can ask questions, summarize information, generate text and images, or simply chat with the AI.
Where and how it appears
Meta AI currently appears in two main locations:
- At the top of the chat list, with a new search bar labeled "Ask Meta AI"
- As a dedicated chat contact at the bottom right of the app, enabling users to start a conversation with the AI

Future updates may include accessibility to Meta AI within group chats using the @Meta AI mention. However, this feature is still limited and undergoing testing by developers. The rollout of Meta AI is gradual and region-based, with Kenya being among the early countries included.
Comparison with other models
Meta AI is designed for quick, casual interactions within WhatsApp, but it is often compared to OpenAI’s ChatGPT, particularly the GPT-4o model. Some users have shared their experiences with Meta AI, expressing that it may need further improvements compared to ChatGPT.

Despite the initial mixed user reactions, the integration of Meta AI into WhatsApp signifies a significant step in incorporating AI into everyday messaging. While the technology shows promise, it still has room for enhancement in terms of responsiveness and versatility.
Users are encouraged to update their WhatsApp app regularly to check for the availability of Meta AI. The AI assistant will gradually roll out to more countries in the upcoming weeks, catering to both individual users and businesses worldwide.
Privacy concerns and limitations
For users concerned about privacy or wishing to limit their interaction with Meta AI, WhatsApp does not currently offer an option to disable the feature entirely. Since Meta AI is integrated into the latest versions of WhatsApp and WhatsApp Business as part of a gradual rollout, users can minimize its use by refraining from engaging with it or sending prompts to the AI.
