OpenAI has announced an exciting update to ChatGPT with the introduction of plugin support. This new capability will provide users with a range of possibilities to scale their business operations and marketing campaigns.
What are chatbot plugins?
Chatbot plugins enable ChatGPT to access information that is not included in its training data, which may be too recent, personal, or too specific. This added layer of information helps the model produce more accurate and reliable answers. For example, ChatGPT can use a plugin to browse the internet for more recent information beyond its training data or look up the price of a specific product from various online retailers.
How will plugins help your SEO and digital marketing efforts?
Plugins allow ChatGPT to gather information from a variety of sources, which enables it to produce more relevant content leading to better search engine rankings. By interfacing conversationally with users, ChatGPT can develop artificial general intelligence (AGI) aligned with human values and intent.
Who has access to ChatGPT plugins?
Currently, ChatGPT is available to a few developers who have created their own plugins, including Expedia, FiscalNote, Zapier, and Slack. Third-party plugins are also available through OpenAI's paid service, ChatGPT Plus. Users and developers who want to access plugin support can join the waitlist and be notified once they become widely accessible in the future.
The Three ChatGPT Plugins
ChatGPT has three of its own plugins. The Browsing plugin allows ChatGPT to browse the internet for more recent information beyond its training data using Bing's Search API. The Code Interpreter plugin enables Chat GPT to execute complex coding tasks such as solving quantitative and qualitative mathematical problems. The Knowledge Base Retrieval plugin allows users to access their personal and organizational information to obtain the most relevant document snippets from their data sources.
Develop your own AI Chatbot GPT plugins
If you have a sufficient understanding of building plugin code, you can develop your own AI chatbots GPT plugins and register them with ChatGPT. Alternatively, you can visit the ChatGPT Plugin Store and browse through their list of available plugins to see if any work for your use case.
