Google pulls Gemini from main search app on iOS - Haywaa
Google has made a strategic decision to remove its AI assistant, Gemini, from the primary Google app on iOS devices. The purpose behind this move is to drive standalone downloads of the Gemini app in order to enhance its competitiveness against other AI chatbots like ChatGPT, Claude, and Perplexity.
The standalone Gemini app, which was globally launched towards the end of last year for iOS users, provides various functionalities including voice conversations through Gemini Live, seamless integration with Google services, AI-based summarization capabilities, and more.
Despite the benefits offered by the standalone app, there is a possibility of encountering resistance to this change as the Google app is extensively utilized. The hesitance of users to download additional apps may potentially limit the outreach of the Gemini app.
Encouraging Transition to Standalone App
Google has communicated this transition to its user base through email, emphasizing the need to download the Gemini app from the App Store to ensure uninterrupted usage.
While this shift enables faster updates and the introduction of new features, there exists a certain level of risk associated with users not making the transition to the standalone app, which could impact the overall usage of Gemini.
Explore more on this topic: AI assistant iOS app technology
