Meta seeks to train AI model on European data as it faces privacy concerns
Meta, the parent company of Facebook, Instagram, and WhatsApp, has announced its plans to utilize data from users in Europe to enhance its artificial intelligence models. The social media giant aims to train its AI models, including the Llama AI large language model, using public data from European users to better cater to the diverse languages, geography, and cultural references within the region.
Challenges and Concerns
Meta's AI training initiatives are met with challenges due to strict data privacy regulations in the European Union. These laws grant individuals control over the usage of their personal data, posing a hurdle for Meta in utilizing such information for training purposes. Activist Max Schrems' Vienna-based group, NOYB, has raised concerns about Meta's AI training plans, urging privacy watchdogs to intervene and halt the company's activities.
Privacy Measures and Transparency
Meta has assured that it will not access private messages or content from European users under the age of 18 for training purposes. In an effort to enhance transparency, the company has sent notifications and emails to European users explaining its plans and providing an option to opt out. The updated privacy policy, effective from June 26, indicates Meta's readiness to commence training for the next AI model.
AI language models rely on extensive datasets to improve their predictive capabilities, with newer versions becoming more sophisticated than their predecessors. Meta's AI features have been integrated into its platforms in various countries, excluding Europe. The company emphasizes the importance of training its models on public content shared by European users to accurately understand regional languages, cultures, and social media trends.
As Meta continues to navigate privacy concerns and regulatory frameworks, its commitment to respecting user data and improving AI capabilities remains a focal point of its endeavors.
