OpenAI's Deep Research & the Dilemma of Jevons Paradox | 69
In this episode of Sidecar Sync, Amith and Mallory explore OpenAI’s latest innovation: Deep Research. They delve into how this powerful AI agent is revolutionizing research by processing vast amounts of data at unparalleled speeds. The duo also delves into Jevons Paradox, shedding light on why technological advancements may not always lead to a reduction in resource consumption, and how this concept is relevant to the rapid evolution of AI. Furthermore, they analyze the implications of AI's growing accessibility, from the competition among AI models to the impact on associations navigating an AI-driven future.
Timestamps:
- 00:00 - Welcome to Sidecar Sync
- 03:49 - Blue Cypress Innovation Hubs
- 06:41 - OpenAI’s Deep Research and What It Does
- 10:39 - The Confusion of AI Model Naming Conventions
- 14:27 - o3 Mini: OpenAI’s Best Reasoning Model?
- 20:08 - AI Integration in Business: Multiple Models
- 24:19 - What is Jevons’ Paradox?
- 33:41 - AI, Energy, and the Future of AI
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More about Your Hosts:
Amith Nagarajan is the Chairman of Blue Cypress 🔗 https://BlueCypress.io, a family of purpose-driven companies focusing on helping associations, non-profits, and other purpose-driven organizations achieve long-term success. Amith is also an active early-stage investor in B2B SaaS companies with nearly three decades of entrepreneurial success.
![OpenAI announces new 'deep research' tool for ChatGPT](https://scx2.b-cdn.net/gfx/news/2025/openai-ceo-sam-altman-1.jpg)
Mallory Mejias is the Director of Content and Learning at Sidecar, passionate about creating opportunities for association professionals to learn, grow, and better serve their members using artificial intelligence. She excels at blending creativity and innovation to produce fresh, meaningful content for the association space.
📣 Follow Mallory on Linkedin: https://linkedin.com/mallorymejias
AI Tools and Resources Mentioned in This Episode:
- Deep Research ➡ https://openai.com
- DeepSeek ➡ https://deepseek.com
- Gemini 2 Pro ➡ https://ai.google.dev
- Llama 3.3 ➡ https://ai.meta.com
- Anthropic Claude 3.5 ➡ https://anthropic.com
- Groq ➡ https://groq.com/
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