ChatGPT Surpasses Instagram and TikTok as World's Most Downloaded Non-Gaming App
In March 2025, ChatGPT achieved a remarkable feat by emerging as the most downloaded non-gaming application globally, with a staggering 46 million downloads. This milestone marked a significant shift in the mobile app landscape, surpassing industry giants like Instagram and TikTok for the first time.
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In a data analysis report by Appfigures, it was revealed that ChatGPT's user base had soared to new heights, solidifying its position as a dominant force in the digital sphere. The introduction of innovative features by OpenAI played a pivotal role in this success, with one standout feature being the ability to generate Studio Ghibli-style images. This unique offering sparked widespread interest among users, leading to a viral spread across various social media platforms.
However, amidst the acclaim for its creativity, concerns regarding copyright issues emerged, prompting OpenAI to enforce restrictions on the utilization of protected artistic styles and certain features within the app. Despite these challenges, ChatGPT's popularity continued to surge, underscoring a growing trend where users closely associate the AI with the ChatGPT brand.
A survey conducted by Piper Sandler shed light on the app usage trends among US teenagers, revealing that Instagram retained its position as the most preferred platform, with 87% of teenagers using it on a monthly basis. TikTok and Snapchat followed closely behind, emphasizing the dynamic nature of user preferences in the digital landscape.
This evolving scenario underscores the importance of adapting to changing user behaviors and technological advancements in the realm of mobile applications. It serves as a reminder of the need to monitor the trajectory of app development and navigate the implications of emerging technologies within the confines of existing regulations.
