Ray-Ban Meta New Smart Glasses Collection Introduces Meta AI
The eyewear company blends its traditional heritage with technology for its newest iteration of Ray-Ban Meta smart glasses.
As one of the most well-known brands in eyewear, Ray-Ban is building on generational heritage while looking toward the future. The partnership with Meta to bring Ray-Ban Meta smart glasses is just one example of how the company has merged timeless design with cutting-edge technology since its inception in 1937.
With its latest iteration, Ray-Ban Meta has expanded its glasses to include Meta AI with Vision functionality, video calling and more — and added two new styles to the Ray-Ban Meta product line: Skyler and Headliner Low-Bridge.
Harkening back to its pilot roots, Skyler is a nostalgic homage to the jet-set style during the golden age of aviation of the ‘60s. And Headliner provides a low-bridge fit designed for a wider range of facial features.
Discussion with Maria Colon
Maria Colon, vice president of marketing at Ray-Ban North America, sat down with Fairchild Studio to discuss the latest Ray-Ban Meta smart glasses features, an improved user experience, video calling, a diverse product assortment and more.
New Features in Ray-Ban Meta Smart Glasses
Fairchild Studio: What are some new features in the latest iteration of the Ray-Ban Meta smart glasses?
Maria Colon: Ray-Ban Meta smart glasses are getting smarter with the Meta AI with Vision functionality, video calling capabilities, streaming options, and more.
Enhanced User Experience
Fairchild Studio: What is the new Ray-Ban Meta AI with Vision feature and how does it enhance the user experience compared to previous versions?
Maria Colon: The new feature allows the glasses to understand what the user sees using the built-in camera, providing real-time suggestions and information without the need for a phone.
Transforming Communication
Fairchild Studio: How do you see these smart glasses transforming everyday communication?
Maria Colon: The integration of video calling allows for hands-free sharing of experiences with loved ones and enhances daily activities.
Consumer Appeal
Fairchild Studio: How do you see the latest Ray-Ban Meta glasses appealing to consumers with its range of style, functionality, and advanced technology?
Maria Colon: The continuous improvements and new features make the smart glasses more social, fun, and seamlessly integrated into everyday life, offering a wide range of style options.
