AthenaHQ Launches: Get Your Brand Discovered on ChatGPT - Fondo
AthenaHQ recently launched! Founded by Andrew Yan & Alan Yao, Andrew (left) was formerly a product manager on Google Search’s information acquisition team and also worked on the generative media team on Deepmind, where he saw firsthand how brand management is changing in the AI age. Alan (right) has been at the forefront of consumer and AI since pre-ChatGPT, having donated to OpenAI in 2019 back when it was a nonprofit.
The Rise of Generative Engines
In the past, the majority of website visits came from traditional Google Search. However, sites are now increasingly receiving traffic from generative engines like ChatGPT. Conversations reveal that site traffic from generative engines is on the rise, with significant growth since the launch of ChatGPT Search in October 2024. Predictions indicate that traditional search engine volume is expected to decline by 25% in 2026 and 50% by 2028, giving way to traffic from generative engines like ChatGPT.
CEO & Founder: David is the CEO & Founder of Fondo (YC W18). He is an angel investor in various startups and has a background in accounting and coding. Previously, David co-founded Hackbright, an organization that trained and placed software engineers at top tech companies before its acquisition by Capella Education NASDAQ: $CPLA in 2016.
Adapting to the Changing Landscape
AthenaHQ helps brands adapt to the evolving world of generative engines through their monitoring solution and action center. They provide a comprehensive view of how customers are discovering your brand and centralize actionable insights in their action center. Athena, their copilot, generates initial drafts of actions you can take to enhance your AI engine's performance.
