Meta adds its AI chatbot, powered by Llama 3, to the search bar on major apps
Meta is taking significant steps to boost its AI services presence on its platform. The company has enhanced its AI chatbot with the latest large language model, Llama 3, and has integrated it into the search bar of its four primary apps – Facebook, Messenger, Instagram, and WhatsApp – across multiple countries. This move comes alongside the introduction of new features, including faster image generation and access to web search results.
Expanding AI Capabilities
This development builds upon a recent test reported by TechCrunch, where Meta began testing Meta AI on Instagram's search bar. Additionally, users now have access to the new meta.ai site to engage with the chatbot.
Meta AI's Growing Presence
Meta's efforts aim to establish itself as a key player in the realm of generative AI tools, competing with established services like those offered by OpenAI. Mark Zuckerberg touted Meta AI as possibly the "most intelligent AI assistant that you can freely use."
After initially launching Meta AI in the U.S. last year, Meta is now extending the chatbot's availability in the English language to over a dozen countries worldwide, including Australia, Canada, Ghana, and more.
Enhanced Features and Accessibility
Users can now leverage Meta AI for various tasks, from writing and recipe suggestions to web-based information powered by Google and Bing. The company has also made significant advancements in image generation, allowing users to animate images and convert them into GIFs in real time.
AI Integration Across Platforms
Meta's strategy involves making Meta AI readily accessible across different mediums, including search bars, individual/group chats, and social media feeds. This integration enables users to interact with the AI assistant seamlessly and obtain relevant information.
Challenges and Future Developments
While Meta AI's expansion presents new opportunities, there are challenges associated with its widespread deployment. Issues such as AI "hallucinations" leading to nonsensical responses highlight the importance of continuous refinement and moderation.
As Meta continues to refine its AI models and enhance user experiences, the company remains committed to improving the accuracy and relevance of AI-generated outputs.
Image Credits: Meta