Dana White's UFC and Mark Zuckerberg's Meta joining forces in ...Dana White, CEO of the Ultimate Fighting Championship, and Meta announced a multiyear partnership on Wednesday. UFC is teaming up with Meta, Facebook's parent company, in a deal that aims to expand the reach of mixed martial arts to a global audience.The partnership will provide UFC with access to Meta's technology platforms, services, and products, including Meta AI, Meta Glasses, Meta Quest, Facebook, Instagram, WhatsApp, and Threads. This collaboration will offer UFC fans more opportunities to engage with the content through various channels.Enhancing Fan EngagementUFC President and CEO Dana White expressed excitement about the collaboration, stating that Meta's tech expertise will elevate fan engagement to new heights. The partnership will also involve integrating Meta's AI glasses into UFC events, promising innovative experiences for fans.Meta Founder and CEO Mark Zuckerberg, who has a background in mixed martial arts, shared his enthusiasm for working with UFC to bring new perspectives to fans. Zuckerberg previously participated in a jiu-jitsu tournament and has shown interest in unique ways to engage with the sport.Brand Integration and Exclusive ContentAs part of the agreement, Meta's branding will be visible in UFC's Octagon and during broadcasts. Additionally, Meta's social media platform Threads will feature exclusive original UFC content, enhancing the overall fan experience.The partnership between Meta and UFC signifies a strategic alliance between two influential entities in the sports and technology industries. The collaboration is expected to open up new possibilities for fan interaction and content consumption.Exciting Jiu-Jitsu TournamentMark Zuckerberg Wins Gold and Silver in First Jiu-Jitsu Tournament. Both Dana White and Mark Zuckerberg have a history of engaging with high-profile figures, including former President Donald Trump. The alliance between Meta and UFC represents a significant step towards pushing the boundaries of sports entertainment and digital innovation.